Tver, en.SERU.co.id – Leading creative economy products from Batu City, East Java, took the international stage at the Indonesia-Russia Gastrodiplomacy Festival. The event, held in Tver City, Russian Federation, on Saturday, October 17, 2026, was organized by the Overseas Representative Council (DPLN) of Gekrafs Russia in cooperation with the Tver City Government and supported by the Indonesian Embassy in Moscow.
Chair of the Gekrafs Batu City Branch, Yanuar Baihaqi, told SERU.co.id that the event featuring Batu local products in Russia was part of efforts to enliven National Creative Economy Day (Hekrafnas) 2026.
The presence of Batu City local products in the Eastern Europe region represents a strategic step to expand global market reach for Micro, Small, and Medium Enterprise (UMKM) actors as well as the regional creative economy.
“I want to express my pride and appreciation for the involvement of Batu City creative products in this international event. This participation shows the quality of local products that are able to compete at the global level. This is a golden opportunity for Batu City creative economy actors to introduce regional potential on the international stage,” said Yanuar Baihaqi.
Yanuar stated that the products brought included various leading commodities such as assorted processed fruit chips, fashion products, and batik crafts. Selected green bean coffee from Batu City also appeared in the Coffee Lab and Business Matching sessions. A number of creative economy products from Ekraf Corner Baloga Batu City were also brought to Russia.
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“Products from Batu include potato chips, various fruit and vegetable chips from Kriups and Buah Tangan souvenirs, stick snacks, scarves and pashminas from Kembang Tanjung, and Batik Olive. There are also craft products such as kokedama and silhouette crochet, up to coffee bean variants (Janus Green Bean) from various areas including the Mount Arjuna region,” said Yanu, as he is popularly known.
Yanu added that the series of events carrying the theme “A Taste of Friendship Indonesia – Russia” was centered at three main locations. These were the Tver Regional Universal Scientific Library named after A.M. Gorky, Vivant Restaurant, and Besançon Coffee Shop. The program included batik fashion exhibitions, book exhibitions, Nusantara culinary cooking demonstrations, masterclasses, an Indonesia Taste Market, and Business Matching.
“Through this event, it is hoped that sustainable business cooperation will be established and diplomatic relations between Indonesia and Russia will be strengthened. Through the approach of culinary and creative economy (gastrodiplomacy). This event is also a major opportunity for Batu creative products to explore the world market,” he concluded. (dik/ono)
